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Persuasion Secrets--Is Subliminal Persuasion Effective?


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The subject of subliminal persuasion is not without controversy as even the most revered hypnotist do not concur on whether or not subliminal persuasion is useful. The hypnotist who dispute subliminal persuasion does not work allude to the fact that subliminal persuasion can not be processed by either the conscious or unconscious mind because the subliminal messages cannot be clearly seen or clearly heard. Yet, there are other hypnotists in contention that subliminal persuasion is picked up by the unconscious mind, even though the conscious mind is uninformed of the subliminal message.

It would appear that subliminal persuasion does in fact have a tremendous effect upon the decision making processes of people. If subliminal persuasion didn't work, then marketing agencies would not invest billions of dollars every year on billboard marketing. This is appealing because when people are driving, they usually do not have the capability to take their eyes off the road so that they can process the messages that are on the billboards. We could even go a step further and ask: Why would a marketing company put ads on active freeways when the marketing firms know drivers cannot take their eyes off the road to look at them?

Even so, subliminal persuasion brings in millions of dollars of income every year. Many scientific test have exposed that subliminal persuasion does work, it is for this reason politicians make use of the persuasion secrets of billboards whilst they are campaigning for an election. Time after time, billboards are placed alongside our city streets with pictures of politicians plastered on them. It cost a lot of money to use billboard advertising, and since this has been a admired marketing and advertising tool for decades, there must be some power in these persuasion secrets, whether or not the covert hypnosis trainers can explain why.

Another fascinating case that proves the power of subliminal persuasion comes from a study done by a department store. The department store used a subliminal persuasion audio that continued to repeat, "Stealing is bad. I will not steal", and the percentage of theft dropped over 35%. Nobody could actually hear the messages, yet their unconscious did process the subliminal messages to the point that the subliminal messages changed their behavior. The concept of subliminal persuasion and the persuasion secrets it consists of will always be debated because the scientific studies of subliminal persuasion will always be under the umbrella of disbelief.

This we know for sure: Subliminal persuasion would not be a billion dollar industry unless it was helpful.
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