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What is a Domain Name or a Website Name?


by: JasonKlein-NPSIS.com on Tue, 27 May 2008 at: 12:56 AM    Go to: Previous Article Next Article


Your website communicates with other computers and the internet by using its network adapter or NIC (Network Interface Card) that is within the server. This card and thereby the server uses a unique address known as an IP address. An IPv4 ip address is a address annotated as four numbers segmented by dots. Each segment or octet can have a value between zero and 255, so your dedicated server or business computer address format would look similar to this: 172.16.65.17 On a Windows Server you can determine what the server ip address is by selecting the start button then selecting run. Type in ipconfig and click "OK", a black command prompt should appear in which you can type ipconfig. On a Linux Server you can open a terminal window and type ifconfig. You can use the same command on your home Windows or Linux system to determine your static dedicated ip address.

When you lookup websites online, your web browser talks to web servers via their IP address. Advances in technology have made it possible to assign words or hostnames to ip addresses. PC's use operating systems like windows or linux operating systems. These operating systems use something called a host file to translate the words into IP addresses. On a Windows computer the host file is stored in the c:\windows\system32\drives\etc\ directory; on Linux and Unix servers the host file is kept in the /etc directory.

Have you ever been to 1313 S Harbor Blvd in Anaheim California? Do you know what is at that address? If I had said "Have you ever been to Disney Land?" chances are that you would have immediately known what I was talking about. 131 S Harbor Blvd, Anaheim, California 92802 is the equivalent of an IP address, and Disney Land is the equivalent of a hostname. Website hosting is the equivalent of the land where Disney Land sits. So if you register a website address and get the name, you must also rent or purchase internet real estate or server space for your website to reside on. Likewise if you obtain website hosting but don't register a website address, no one will know how to get to your website.

Hostfiles are typically used to translate names for a small number of computers. A hostfile contains lines that look like this: 192.168.20.34 www.npsis.com . This tells your computer to look for www.npsis.com using the address 192.168.20.34 whenever you try to access http://www.npsis.com using your web browser.

Internet Service Providers typically use DNS (Domain Name System) to translate hostnames to IP addresses on the internet. When you type www.npsis.com or your own website address, your computer contacts a DNS server to determine what IP address is assigned to the domain name or website address that you entered. All websites, web servers and email servers need domain names if they are to be accessible online.

If you are selecting a domain name or website name for your business it is to your advantage to select a domain name that is easy to remember and if possible reflects what your business or service is (ex. tomsgarage.com). You can also register multiple domain names and have your website design store optimize your web pages for those keywords. Then you can have multiple domain names point to your web site. So you could have tomsgarage.com, bestlocalgarage.com, and wefixcars.com all point to your website.

If you plan on having a web presence at some point, be sure to go ahead and register your website address now. There are many people and businesses that reserve the most desirable website addresses and resell them at costs much higher than the original reservation price.

Have you hired a web design store or individual web design consultant? Make absolutely sure that you own your website address and not them. By purchasing your domain name yourself, you protect yourself from negligent people and predators looking to take advantage of the fact that you might not know better.

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