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Your Attitude Is Everything When Building An Opt In Email List


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If you want to have a successful Internet business or any business, their are lots of tasks and responsibilities that need to be done to achieve your goals. Of all the things you do... what do you think would be your most important task? Well... in my opinion that would be building an opt in email list. There's is nothing more important to ensure long-term success and really have the ability to maximize your earning potential while at the same time reducing the amount of work time. Ask anybody that is doing this successfully and I'm sure they will readily agree.

You learn all the great information on list building from your research and your ready to give it a go. You start using all the methods like a mad man (or mad woman) and you actually build a list, but then it stops right there. You have the list, but you still can't monetize it. Everybody says it's so easy, but you feel like you're wasting your time.

In fact you might even be losing money, because of all the expenses to building an opt in email list and maintain that list is more than the profits that you bring in from it.

You sit there and think to yourself that everybody says that their money is in the list. Well you might angrily decide that it's just for those really successful Internet marketers, but you have to settle for failure of building an opt in email lists that profits and you just give it up and leave it for something else.

Even if you are resisting the idea of trying to build a targeted email list, DON'T. This needs to be a major piece of your business and a vital part of your success. Just be determined to learn it the right way and not give up until you are successfully building and properly monetizing your list. You will look back and really be glad that you did.

I know there's probably resistance in wanting to go ahead and start building an opt in email list. I'm sure you are probably already a little stressed with all the factors involved with really making it work the way that you want it to work. There's tons of information on this subject, some being great and some down right horrible. Regardless of the info you need to have a certain approach to list building to really make it work. I really feel all the techniques in the world are going to do you nothing unless you approach list building with these things in mind.

What I'm starting to talk about is really the foundation for building an opt in email list. We can call it a mindset or the attitude you have when actively building and monetizing your list. There are 3 foundational mindsets that you need to have to really make a go at building targeted email list.

1-Focus on quality and not just quantity.

It's been proven over and over again that a smaller quality subscriber list will always out perform even a huge list with low quality prospects. Your mindset has to be to approach building an opt in email list with the addition of only quality prospects. It can be more difficult to do this, but in the long run you will be ensuring your long-term success, versus having to waste you time and eventually dump a list that doesn't produce.

But again it's going to take more work in building an opt in email list that's effective and profitable. This article isn't about the how's as much as the mindset or thinking that you use to approach your list. Again if you stick with the proper mindset you will have success.

2-A second mindset is talking to each person on your list on a one to one basis. Many people make the mistake of communicating on a mass scale as if they were in front of a huge group of people giving a speech. Try not to take this approach

Talk to each one of your subscribers as though you wrote that email especially for them. You want your prospects to feel a connection with you as though you were talking to them face to face. Most likely they've joined your list because you can help them in some way. They need you to support them and guide them along. So building an opt in email list really is about the one person. Never think you are too important or successful to maintain this mindset.

If you do this when building an opt in email list, you'll be will light years ahead of most businesses.

3-Develop the perfect system to attract the most targeted prospect and then use that system a million times over. Build your squeeze pages, landing pages, marketing and advertising around this thought to build the optimal list.

Take a page from the life of Ray Crock, the founder of McDonalds. You've heard of them haven't you :-). This is a prime example of a man that built a great fast food restaurant. He developed it so he had the optimal experience for customers, hence optimal profits. And only then when he really had it rolling did he franchise it with a system that could be reproduced with the same results over and over.

It's absolutely a waste of time to just haphazardly pull prospects from anywhere, thinking they will eventually act on your offers. They won't and you'll be frustrated. It takes some work to building an opt in email list the right way, but it will be well worth it.

Some concluding thoughts. Building an opt in email list is created with one person at a time. It's best to focus on the one and do that with everyone on your list. Don't act like your a huge business. You might well be big and successful, but don't act so big that your prospects can't connect with you. You need to always be personable and approachable.
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